The Inside–Out Balance For Athletes
Mind & Environment in Harmony
We support the whole athlete through Balance, Interdependence, Flow (not force), and Strength. The outside affects the inside — and the inside influences how the outside is experienced.
From the Inside, Out
Mental Strength During Performance
From the Outside, In
How the Environment Shapes the Mind and Body
From the Inside, Out
Mental Strength During Performance
This work focuses on what happens inside an athlete during high-pressure moments—thoughts, emotions, confidence, and resilience.
Through mental strength coaching, athletes and parents learn tools to navigate pressure, overcome mental blocks, and perform with clarity and self-belief.
Led by: Stacey Goodrich — Founder, So Connected (Mental Strength Coach & NeuroLinguistics)
Best for HOW THE ATHLETE RESPONDS IN THE MOMENT:
- Competition anxiety
- Mental blocks
- Confidence under pressure
- Parent–athlete communication
From the Outside, In
How the Environment Shapes the Mind and Body
An athlete’s nervous system is constantly responding to their environment—light, color, layout, sound, and sensory input.
ANAM Environments applies NeuroAesthetics and NeuroDesign to shape spaces that support focus, emotional regulation, recovery, and confidence—before and after performance.
Led by:
Kelly Schellert — Founder, ANAM Environments
(NeuroAesthetic & NeuroDesign Specialist for Athletes & Performers)
Best for OUTSIDE WORK SHAPES THE CONDITIONS THAT INFLUENCE AND ATHLETE'S NERVOUS SYSTEM—before, during, and after performance.
- Home training & recovery spaces
- High-stress performers
- Burnout prevention
- Emotional regulation support through sensory stimulation or deregulation (light, color, texture, layout, furniture, art/signage, foliage and material selections and shape)
Real ANAM Athlete Stories
Brynne - Beast Mode On and Off the Field
Brynne, a young, club soccer athlete who is also part of the Olympic Development Program, has experienced some extreme highs and lows playing the sport she loves.
Her ANAM Environment protocol supports:
Her reset space allows her to restore after intense training and performance.
See her full story in the USA Champion Collector issue of Rise and Soar Magazine, and watch for the reveal of her reset space, soon.