We support the whole athlete through Balance, Interdependence, Flow (not force), and strength. The outside affects the inside — and the inside influences how the outside is experienced.
Mental Strength During Performance
How the Environment Shapes the Mind and Body

This work focuses on what happens inside an athlete during high-pressure moments—thoughts, emotions, confidence, and resilience.
Through mental strength coaching, athletes and parents learn tools to navigate pressure, overcome mental blocks, and perform with clarity and self-belief.
Best for HOW THE ATHLETE RESPONDS IN THE MOMENT:
An athlete’s nervous system is constantly responding to their environment—light, color, layout, sound, and sensory input.
ANAM Environments applies NeuroAesthetics and NeuroDesign to shape spaces that support focus, emotional regulation, recovery, and confidence—before and after performance.
Led by:
Kelly Schellert — Founder, ANAM Environments
(NeuroAesthetic & NeuroDesign Specialist for Athletes & Performers)
Best for OUTSIDE WORK SHAPES THE CONDITIONS THAT INFLUENCE AND ATHLETE'S NERVOUS SYSTEM—before, during, and after performance.
